Mobile App Advertising / Pay Per Install – Today apart from advertising mediums like the T.V., Radio, Newspapers, Internet, etc. mobile phones play a very important role in advertising. The number of mobile users is increasing in multitudes hence this, makes it a very reliable source to target these users for advertising since it’s reach is widespread.
Advertisers like; service providers, banks, airlines, matrimonial, transport agencies, etc. often make optimum use of this model since their customers can be constantly updated once the app is installed. The major challenge here lies in increasing the number of users installing the app which is our area of specialization at Bolt. The avenues for advertising are Facebook, Twitter, Instagram, Google Display Network, etc.